MP.Michel Preto
Projects

Erva da Terra Compounding Pharmacy

Various projects · Site and Mobile

A selection of projects where my focus was primarily on creating prototypes.

RoleUI
FormatSite · Mobile
FocusPrototyping

The Project

Prototypes of the Erva da Terra compounding pharmacy site and app across various devices
Erva da Terra site and mobile prototypes

Summary of the Process

1. Color Palette

I used a color palette that conveys trust and calm, incorporating the brand's colors along with tones that reflect nature and the pharmacy's natural approach.

2. Intuitive Layout

I prioritized a simple, intuitive layout, highlighting the app's main sections, such as products, promotions and information about the pharmacy.

3. Features

Product customization: I integrated a customization feature, allowing customers to request specific formulas according to their needs. Order tracking: I implemented a real-time order tracking system to keep customers informed about the status of their purchases.

4. Clear Typography

I chose clean, easy-to-read typography to ensure essential information is communicated effectively.

5. Appealing Images

I used high-quality images that represent the quality and origin of the products, conveying a message of authenticity and trust.

Note: this is a summary of the project; some data and research were omitted at the company's request.